THE GROUNDTRUTH PROJECT is an award-winning, independent, nonpartisan, nonprofit news organization dedicated to supporting the next generation of journalists in the U.S. and around the world.
Our mission is to restore journalism from the ground up by supporting the next generation of journalists through field reporting that serves under-covered corners of the United States and the world.
At the core of what we do is the idea of “ground truth,” which, put simply, means being on the ground to tell the story. The origin of the term comes from NASA, and refers to part of the calibration process used in satellite imagery. When NASA measures something with a satellite, an employee on the ground takes the same measurement. That human measurement is known as “ground truth.”